Sally Farhat Kassab is a writer, editor, and journalist. She is the editor of the Northwest Best Places guidebook and a former media writing instructor at the University of Washington. She reports monthly for In Style and writes for dozens of publications, including Natural Health, Cooking Light and MSN. She is also an editorial consultant and Web copy writer, helping numerous start-ups with everything from writing their copy to honing their voice and vision. At Trusera.com, she was the editor-in-chief, working on content strategy, marketing stories to social networks, and more.

She's worked at magazines and newspapers such as the Detroit Free Press, Seattle Times, In Style and Parents, and went freelance in 2005.

Her stories have included everything from high-profile investigative crime pieces to celebrity profiles, from environmental mishaps to gardening features.

She began her career at the Kitsap Sun in a town just west of Seattle. That's where she consistently broke stories at the state capital bureau, and later covered business and local politics.

Sally received her undergraduate degree from the University of Washington in communications, focusing on print journalism, and a certificate from the New York University Summer Publishing Institute in book and magazine publishing. She paid for her university education entirely through scholarships. Throughout her career, many of her news stories were picked up by national wire services. She is a Freedom Forum Chips Quinn Scholar and former treasurer of the University of Washington Communications Alumni Club.

Sally lives in Seattle with her husband and son. When she’s not writing, she’s playing tennis, traveling the globe and spending as much time as possible in New York, where she lived for several years.